iProspect - Website Build

Discover how Ntegra helped one of the world's largest media agencies transform their website to an interactive hub which was rolled out on schedule to over 40 markets across the globe.

  • Industry: Media & Advertising

  • Company Size: 4k Plus Employees

  • Annual Turnover: $275M

  • Market Scope: 47 Markets

  • Project Timeframe: 5 Months

The Challenge

To give their website a fresh look and added new features, iProspect required a complete re-build of their current website. Ntegra was appointed to complete the build and roll-out of the website for over 40 markets, taking over from a previous supplier.

We were faced with challenging timelines from the business as there were existing commitments in place meaning overruns were not an option.

The Solution

The new site feature requirements meant that migration was needed from Sitecore 7.2 to the latest version - Sitecore 9.1. As part of this, we engaged in content migration which covered over 15,000 pages.

Integration with various third party tools was another critical requirement—tools such as Pardot were implemented for forms, Google Analytics for reporting and Prerender.io for better Search Engine Optimisation.

There was also a business need to move to Dentsu central support, for which the team worked on migrating the site from AWS to Azure.

The Outcome

A robust site delivered on time, fully integrated and targeted to the specified user/market. Integration with third party tools such as Pardot has given iProspect a seamless and efficient way of capturing and monitoring new business leads.

Implementation of Google Analytics has provided iProspect with a deeper understanding of how the site and users are engaging with their content.

The result for iProspect content managers is a seamless transition from a limited CMS to one which has become more user friendly and flexible.

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